FROM TOYS TO SCHOOLS
Every year, from the beginning of November to December 24, we donate $1 for every soft toy we sell at our 11 IKEA Canada locations to UNICEF and Save The Children.
How a drop in the bucket makes a cup runneth over
Poverty, disease, lack of education. If you think one little dollar can’t make a difference against such enormous issues, think again.
The annual Soft Toys Campaign, ‘$1 is a Fortune,’ runs every year in all IKEA stores, and donates one dollar for each soft toy sold to UNICEF and Save the Children educational projects. Together with IKEA customers, we contribute to improved education for children.
Since the start in 2003, $26.5 million CAD have helped improve the lives of millions of children in more than 30 countries in Asia, Africa and Central and Eastern Europe.
The funds raised during the 2008 Soft Toy Campaign benefited eight Save the Children projects in Albania, Bangladesh, China, India, Ivory Coast, Pakistan, Russia and Vietnam and eight UNICEF projects in Macedonia, Moldova, Sierra Leone, South Africa, Tajikistan, Uzbekistan and Vietnam.
That’s why we say $1 is a fortune. And, we say thanks for your help!
© Inter IKEA Systems B.V. 1999 - 2010